Property

A decade of compounding, not campaigning

A London commercial property consultancy with a serious client list and a brand that looked like everybody else’s. New identity, new print, new site, and a relationship that has run for years rather than a project that ended.

Many yearsas a Neige client, and counting

Client: RP Associates
Sector: Property
What we did: Branding · Marketing · Print

Challenge

RPA has been our client for many years. They chose Neige to help them rebrand and develop a new website for the company. Our first challenge was to create a new logo and various brand assets. Next, they wanted a responsive, modern website that would bolster their new look and work as an effective marketing tool.

Insight

We started by defining their vision for the updated branding. We presented several logo concepts with varying colour palettes, redefining the design until the client was happy. We knew that the branding elements would be on interior walls and needed to make a statement. Next, we developed various print assets, from business cards to letterheads, and other marketing collateral.

The new website is fresh, modern, and beautifully designed. It reflects RPA’s status as a leading commercial property consultant within the UK with clear calls-to-action and well-organised content. We provided RPA with a fully optimised, SEO friendly website and ensured the business could be found on relevant search engines and directories.